Market Intelligence

Turning real transaction data into actionable insights for every developer decision.

Every real estate decision
depends on understanding
the market first.

From land buying, pricing, product mix, to sales strategy. Sirrus.AI transforms raw real estate transactions into actionable intelligence. No broker opinion. No guesswork.

Sirrus Market Intel
Active

Rank all micro-markets by land feasibility score using absorption, price growth & inventory risk.

Analysis Complete
🟒
Dwarka Expressway (Sector 100–110)
Score 87/100 Β· 14 months inventory Β· +15% YoY
🟑
Sector 150, Noida
Score 79/100 Β· Absorption 14 units/month
πŸ”΄
Watch Zone: Sector 109
22 months inventory overhang
Sector 102 Β· Key Metrics
Price
β‚Ή12,500
+15% YoY ↑
Inventory
14 mo
Healthy βœ“
Low Risk2BHK: 2Γ— Velocity
Analyzing...
20+
Years of price trend data
110+
Workflow prompts ready
4
Intelligence pillars
L0+L1
Dual-layer market coverage
Architecture

Two Intelligence Layers,
Every Query.

Real transactions power every answer. Supply, demand, pricing, project performance β€” all synthesised into decisions you can act on today.

L0
Market Intelligence

City and zone-level intelligence aggregated across all active projects. Macro visibility into price trends, supply dynamics, and emerging opportunity pockets.

  • β†’10+ year quarterly price trends
  • β†’Absorption rates & inventory velocity
  • β†’Micro-market opportunity scoring
  • β†’Infrastructure impact overlays
  • β†’Overheating & demand fatigue signals
L1
Project Intelligence

Row-level project data: unit mix, live pricing, sold vs unsold breakdown, RERA status, construction stage, and head-to-head performance benchmarking.

  • β†’Unit mix & configuration performance
  • β†’Tower-wise absorption analysis
  • β†’RERA details & delivery tracking
  • β†’Slow-inventory alerts & ageing risk
  • β†’Developer market share & reliability
Capability Architecture

Four Pillars Powering
Every Decision.

From land acquisition to portfolio strategy β€” each pillar is a complete intelligence suite for a specific phase of the developer journey.

01

Whereto

Price trends, supply-demand diagnostics, micro-market evaluation, and infrastructure impact overlays. The complete picture of where opportunity lives and where risk hides.

Price & Market Movement
Quarterly and yearly trend analysis with volatility tracking and early-warning overheating indicators.
Supply-Demand Diagnostics
Absorption rates, sales velocity rolling averages, inventory build-up and liquidation speeds.
Infrastructure Impact Overlay
GIS-linked analysis of metro, expressway and interchange projects with projected price uplift zones.
02

Whatto

Typology performance, ticket-size insights, launch benchmarking, and buyer behaviour analysis. Know exactly what to build, in what size, at what price before breaking ground.

Typology Performance Engine
Unit-type performance by absorption, ticket-size preference insights, and size band analysis.
Efficiency & Design Engine
Carpet-to-saleable efficiency scoring and PSF vs utility benchmarking vs competitors.
Buyer Behaviour Profiling
Transaction data reveals ticket-size sweet spots and amenity preferences driving fastest absorption.
03

Howto

Land feasibility, cash flow modelling, IRR/ROI calculations, and scenario simulation. All grounded in real market absorption rates, not assumptions.

Land Feasibility Engine
Revenue projections from historical absorption, ideal unit mix creation, price sensitivity modelling.
Three-Scenario Cashflow
Base, Optimistic, and Stress scenarios driven by actual market velocity data.
Construction Delay Simulation
Model the revenue and IRR impact of delays before committing to construction timelines.
04

HowFast

Sales optimisation, inventory ageing alerts, repositioning strategies, and marketing intelligence. Data-backed decisions for every tactical call your sales team makes.

Slow-Moving Inventory Alerts
Tower-wise absorption analysis, velocity benchmarking, and discounting simulation.
Repositioning & Turnaround
Root-cause diagnosis and 90-day turnaround plans grounded in market data.
Marketing Intelligence
Buyer preference insights, ticket-size segmentation, and USP identification for campaigns.
Who Uses Sirrus.AI

Intelligence Tailored To
Every Function.

🏒
Strategy Head
Land & Market Expansion

Prioritised market shortlists, infrastructure impact zone analysis, Go/No-Go recommendations, and early warning flags for overheated zones.

πŸ’Ό
CFO / Finance Head
Feasibility & Planning

Three-scenario cashflow models, IRR projections grounded in real velocity, price sensitivity analysis, and back-calculated land rates.

πŸ—οΈ
Product Head
Unit Design & Configuration

Top-selling configuration by micro-market, carpet efficiency benchmarking, amenity preference ranking, and unit mix feasibility tables.

πŸ“£
Sales Head
Pricing & Velocity

Price resistance analysis, inventory ageing alerts, launch pricing benchmarks, incentive simulation, and root cause analysis for slow projects.

πŸ“‹
Marketing Team
Positioning & Campaigns

Persona-based communication plans, competitor-differentiated positioning, buyer objection mapping, and micro-targeted campaign recommendations.

πŸ“Š
CXO / Board
Portfolio & Expansion

Top expansion markets by opportunity score, city-wide risk heatmaps, portfolio gap analysis, and board-ready market health summaries.

Live Demo

The Developer Journey,
In Five Phases.

See how a Strategy Head evaluates a land acquisition in NCR β€” from discovery to product strategy β€” using Sirrus.AI's conversational intelligence.

User Prompt
Rank all micro-markets by land feasibility score using absorption, price growth & inventory risk.
🟒 Dwarka Expressway (Sector 100–110) β€” Opportunity Score 87/100. 14 months inventory. +15% YoY. Window open but narrowing.
🟑 Sector 150, Noida β€” Score 79/100. Rising mid-income demand, low luxury competition. Absorption 14 units/month.
πŸ”΄ Watch Zone: Sector 109 β€” Inventory overhang crossing 22 months. Monitor closely before entry.

Sirrus.AI Output

Dwarka Exp. Opportunity Score
87 / 100
Avg Price (Sector 102)
β‚Ή12,500 PSF
Annual Price Growth
+15% YoY
Inventory Months
14 months βœ“
Search Volume vs Last Qtr
2.5Γ— increase
Capital Appreciation (3yr)
20–25% projected
Ready to Enter

Stop guessing.
Start knowing.

Request a live demo and see how Sirrus.AI turns real estate market data into developer decisions.